Wonder how much you should bid on that new keyword? Over at the Yahoo search marketing blog they’ll tell you which numbers actually matter when determining your keyword bid. They go into cost-per-lead, return on advertising spend and profit... Read More
Affiliate News | 07.18.09 | No Comments
I was recently reading the Quality Score Fact of the Week over at the AdWords Agency blog. This week’s Quality Score tip inspired me to do more research and expand upon the topic that was discussed. First, here is the Fact of the Week: Restruct.. Read More
Affiliate News | 07.15.09 | No Comments
Semgeek posted about the possibility of PPC Ads in Movie Theatres. At first I thought how do you “Pay per Click” in a movie theatre? OK, so they don’t mean actual PPC, but the post does have interesting things to say about geo-targ.. Read More
Affiliate News | 07.15.09 | No Comments
Google Adwords clicks are actually accurate? According to the Inside Adwords blog theMedia Rating Council has accredited Adwords in regards to their click measurement systems. I didn’t even know there was a Media Rating Council! They say Go.. Read More
Affiliate News | 07.7.09 | No Comments
If you wanna make some display ads for yourself…or your clients, but don’t really have the time, money, expertise: that’s okay! Yahoo is piloting a program that provides templates to help you in creating display ads and displaying them for .. Read More
Affiliate News | 07.7.09 | No Comments
Over at Website Magazine Peter Prestino has written an article on five PPC landing page design trends. These are not only trends but they are also best-practices when considering a landing page design. Good stuff. Have you seen the new AdWords .. Read More
Affiliate News | 06.20.09 | No Comments
Who said PPC isn’t good for branding? A study from eMarketer found that Senior-level Marketing Executives don’t see PPC as a good branding initiative. This response from Post-Click Marketing proves that you throw away a lot of money if you d.. Read More
Affiliate News | 06.14.09 | No Comments
Who said PPC isn’t good for branding? A study from eMarketer found that Senior-level Marketing Executives don’t see PPC as a good branding initiative. This response from Post-Click Marketing proves that you throw away a lot of money if you d.. Read More
Affiliate News | 06.13.09 | No Comments
Do you have the latest version of AdWords Editor? They say that version 7.5.1 slices, dices and jubilees! It gets stains out of your carpet, mows the lawn and delivers the pizza! Just kidding. There are some new additions that will be very h.. Read More
Affiliate News | 06.8.09 | No Comments
This week, Google announced that they are updating their U.S. trademark policy. Under this new policy the restrictions will be loosened slightly so that more advertisers can display relevant brands within their PPC ads. This update applies only .. Read More
Affiliate News | 06.8.09 | No Comments
Google AdSense now displays an image ad to the bottom of each of link unit pages, and they indicate that their testing showed revenue improvements for many affiliates. Just like regular AdSense, these image ads are contextually targeted, based on t.. Read More
Affiliate News | 05.31.09 | No Comments
Download audio file (affiliatething-051809.mp3) This week on the Affiliate Thing podcast, Shawn Collins and Lisa Picarille discuss Shawn’s chat with Jeremiah Owyang of Forrester Research after the last Affiliate Thing, Gmail tips, and an early .. Read More
Affiliate News | 05.20.09 | No Comments
