Posts Tagged adwords

Making The Most of Your Free AdWords Credit

If you’ve been involved in affiliate marketing or AdSense for at least a year, you’ve probably received at least one free Google AdWords credit. For those who don’t know, Google AdWords is a pay per click program (PPC) that allows .. Read More

Affiliate News | 02.15.10 | No Comments

10 Questions You Should Ask a Potential New PPC Management Firm

You’ve either been trying to manage your company’s PPC account on your own, or you have hired a general marketing person to manage the PPC account internally. Regardless, you know that more could be done to get more bank for your buck. How do.. Read More

Affiliate News | 07.29.09 | No Comments

PPC News Roundup for Friday 7/17/2009

Wonder how much you should bid on that new keyword? Over at the Yahoo search marketing blog they’ll tell you which numbers actually matter when determining your keyword bid. They go into cost-per-lead, return on advertising spend and profit... Read More

Affiliate News | 07.18.09 | No Comments

10 Easy Ways to Optimize Your PPC Landing Pages & Increase Conversions

It’s common knowledge that a professional website design can increase conversion rates and sales.  A professional website design ensures trust and credibility with your users. Over at www.seoboy.com (our brother site) there is a post outlining a f.. Read More

Affiliate News | 07.17.09 | No Comments

Google Gives in To John Chow; Proves Ends Justify The Means

I always have a good laugh at the “whitehat” SEO’s making headlines on Sphinn about best practices in Google to do X. Most are Matt Cutts kiss asses that have never built a successful website let alone business. They talk about p.. Read More

Affiliate News | 07.17.09 | No Comments

The Only Thing Worth Promoting Is Rebill Offers

This is a guest post made by Jonathan Volk. Jonathan is a 20-something affiliate marketer that makes hundreds of thousands of dollars each month online. Feel free to check out his blog at www.jonathanvolk.com. Time and time again I am asked by newbie.. Read More

Affiliate News | 07.16.09 | No Comments

How Does Moving a Keyword Effect Your Quality Score in Google AdWords?

I was recently reading the Quality Score Fact of the Week over at the AdWords Agency blog. This week’s Quality Score tip inspired me to do more research and expand upon the topic that was discussed. First, here is the Fact of the Week: Restruct.. Read More

Affiliate News | 07.15.09 | No Comments

PPC News Roundup for Friday 7/10/2009

Semgeek posted about the possibility of PPC Ads in Movie Theatres. At first I thought how do you “Pay per Click” in a movie theatre? OK, so they don’t mean actual PPC, but the post does have interesting things to say about geo-targ.. Read More

Affiliate News | 07.15.09 | No Comments

Separating Match Types in AdWords: A Follow Up Post

My last article focused on separating your keyword match types into different campaigns. Today, I would like to discuss details on implementing this strategy, as well as clarify the benefits of separating match types into separate ad groups (not camp.. Read More

Affiliate News | 07.8.09 | No Comments

Kick Your Quality Scores Back Into Gear with a Few Ad Text Changes

It seems as though Quality Score has fallen off the blog bandwagon here lately, but I’m here to say that the Quality Score and the Quality Index is still here and more important than ever. One big problem that I have seen in many new account.. Read More

Affiliate News | 07.8.09 | No Comments

Our Greatest Hits for June 2009

The page views have spoken! Below we have gathered PPC Hero’s four most visited, and hopefully most valuable, articles from June. Whether you’re a new or long-time subscriber you may have missed these insightful and helpful pay-per-click .. Read More

Affiliate News | 07.7.09 | No Comments

PPC News Roundup for Thursday 7/02/2009

Google Adwords clicks are actually accurate? According to the Inside Adwords blog theMedia Rating Council has accredited Adwords in regards to their click measurement systems. I didn’t even know there was a Media Rating Council!  They say Go.. Read More

Affiliate News | 07.7.09 | No Comments

CLRB Hanson LLC et al. V. Google Class Action Settlement

Neither PPC Hero nor Hanapin Marketing have any affiliation with this settlement regarding Google AdWords nor can we offer legal advice on the subject.  However, we did think it was a good idea to post the settlement statement in its entirety to .. Read More

Affiliate News | 07.7.09 | No Comments

Break Out Your Yahoo Sponsored and Content Keywords with the Touch of a Button

There is a cool feature in the Yahoo! Search Marketing interface that allows you to separate your search network and content network distribution for any active ad group with only a few steps. Breaking out your sponsored search tactic from the conte.. Read More

Affiliate News | 07.7.09 | No Comments

Separating Your Matches Types into Different Campaigns is a Bad Idea

We have inherited a couple PPC accounts recently that had some odd campaign structures. Within Google AdWords these accounts had the various match types (broad, phrase, exact) segregated into separate campaigns. Since I’ve now seen this a coupl.. Read More

Affiliate News | 07.7.09 | No Comments

PPC News Roundup for Friday 6/26/2009

If you wanna make some display ads for yourself…or your clients, but don’t really have the time, money, expertise: that’s okay! Yahoo is piloting a program that provides templates to help you in creating display ads and displaying them for .. Read More

Affiliate News | 07.7.09 | No Comments

Keyen and John J. Farrell Fail Again

After being threatened with sanctions for bringing a lawsuit without merit – On Friday, Google Adwords Specialist Keyen Farrell withdrew half of his counter suit against me. If you have been following the case closely you already know this is .. Read More

Affiliate News | 07.5.09 | No Comments

Public Domain Goldmine Blowout

Yanik Silver and Michael Holland are holding a sale on the ‘unintentional’ overstock of their Public Domain Goldmine™ Niche volumes. Clearance pricing is definitely in effect. Volumes available are in the following topics: Health Self.. Read More

Affiliate News | 07.5.09 | No Comments

Vince DelMonte Interview – Making Money Teaching Skinny Guys How To Build Muscle

Hi Everyone Today, we have an interview with a personal hero of mine - Vince DelMonte Vince DelMonte is a world famous fitness coach and author - also known as the top “Skinny Guy” expert and has helped more skinny guys and girls defeat t.. Read More

Affiliate News | 07.5.09 | No Comments

What to Expect When You Make a Global Change to Your PPC Account: Launching a New Website

You should think of this article as a “what to expect when you’re expecting” in regards to launching a new website. More to the point, I will focus on the effects that launching a new website will have on your pay-per-click campaign.. Read More

Affiliate News | 06.26.09 | No Comments

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